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Insights

The Swiggy & Zomato playbook, published.

Ranking signals, commission structures, menu engineering, ad budgets and rating recovery — written from inside real partner dashboards, and updated as the platforms change.

Margins & Pricing
5 min

Zomato Commission Structure 2026: What Restaurants Actually Pay

What is Zomato’s commission percentage in 2026? In 2026, Zomato’s base commission for restaurants typically ranges between 18% and 28% of order value (GMV) depending on restaurant category, city, and negotiated partnership tier. However, th…

By Deepak Desh BandhuRead
Platform & Ranking
6 min

How to Increase Zomato Orders: A Data-Driven Guide for Restaurants

How can restaurants increase Zomato orders? Restaurants increase Zomato orders by improving platform visibility, conversion rate, and repeat purchase behaviour. In practice this means optimizing the listing (menu photos, pricing, cuisine ta…

By Deepak Desh BandhuRead
Platform & Ranking
5 min

How Swiggy Ranking Algorithm Works for Restaurants (2026)

How does the Swiggy ranking algorithm work? Swiggy ranks restaurants based on operational reliability, customer satisfaction, and delivery performance. The algorithm evaluates signals such as order acceptance rate, preparation time accuracy…

By Deepak Desh BandhuRead
Platform & Ranking
5 min

How to Increase Swiggy Orders in 30 Days

To increase Swiggy orders in 30 days, focus on five levers — listing visibility, menu optimisation for delivery, ratings management, targeted Swiggy ads, and pricing structure. Restaurants that implement all five consistently see a 25–40% o…

By Deepak Desh BandhuRead

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