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Insights

The Swiggy & Zomato playbook, published.

Ranking signals, commission structures, menu engineering, ad budgets and rating recovery — written from inside real partner dashboards, and updated as the platforms change.

Tagged “zomato”

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Platform & Ranking
3 min

Swiggy vs Zomato for Restaurants: Which Platform Drives More Sales?

Which is better for restaurants — Swiggy or Zomato? There is no single winner. Swiggy and Zomato drive different types of revenue depending on your restaurant category, city, and pricing strategy. Swiggy typically drives higher delivery fre…

By Deepak Desh BandhuRead
Dine-In Growth
4 min

Zomato Dine-In Growth: How to Increase Table Bookings and Walk-Ins

How can restaurants grow dine-in sales on Zomato? Restaurants increase dine-in sales on Zomato by optimizing discovery visibility, offer positioning, and conversion signals such as photos, ratings, and pricing perception. In practical terms…

By Deepak Desh BandhuRead
Margins & Pricing
5 min

Zomato Commission Structure 2026: What Restaurants Actually Pay

What is Zomato’s commission percentage in 2026? In 2026, Zomato’s base commission for restaurants typically ranges between 18% and 28% of order value (GMV) depending on restaurant category, city, and negotiated partnership tier. However, th…

By Deepak Desh BandhuRead
Platform & Ranking
6 min

How to Increase Zomato Orders: A Data-Driven Guide for Restaurants

How can restaurants increase Zomato orders? Restaurants increase Zomato orders by improving platform visibility, conversion rate, and repeat purchase behaviour. In practice this means optimizing the listing (menu photos, pricing, cuisine ta…

By Deepak Desh BandhuRead

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